Privacy Policy

Privacy Commitment

Apex Lottery Canada is committed to protecting your privacy in accordance with Alberta’s Personal Information Protection Act (PIPA) and all applicable Canadian privacy legislation. We collect, use, and disclose personal information responsibly and only for purposes related to regulated gaming activities within the Province of Alberta

Information Collection

2.1 Personal Information We Collect

We collect the following personal information:

• Full legal name and date of birth
• Residential address and proof of Alberta residency
• Government-issued identification numbers (for verification)
• Financial information for transaction processing
• Contact information including email and phone number
• Gaming activity and transaction history

2.2 Automated Data Collection

We automatically collect technical information including IP addresses, device information, browser type, and usage patterns through cookies and similar technologies.

Use of Personal Information

We use your personal information for the following purposes:

• Identity verification and age confirmation (18+)
• Compliance with Alberta gaming laws and regulations
• Transaction processing and financial management
• Customer service and support
• Fraud prevention and security monitoring
• Regulatory reporting and compliance obligations under Alberta Gaming, Liquor and Cannabis

Information Sharing and Disclosure

We may share your information with:

• Alberta Gaming, Liquor and Cannabis for regulatory and compliance purposes
• Financial institutions for payment processing
• Identity verification service providers
• Legal authorities when required by law or court order
• Service providers bound by confidentiality agreements

Data Security

We implement industry-standard security measures including:

• 256-bit SSL encryption for all data transmission
• Secure storage in Canadian data centers
• Regular security audits and vulnerability assessments
• Access controls and authentication protocols
• Employee training on privacy protection

Data Retention

Personal information is retained only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required under Alberta gaming and regulatory requirements. Where applicable, records may be retained for up to 7 years following account closure in accordance with regulatory and financial obligations.

Your Rights

Under Alberta’s Personal Information Protection Act (PIPA), you have the right to:

• Access your personal information
• Request correction of inaccurate information
• Withdraw consent for certain data processing
• File a complaint with the Office of the Information and Privacy Commissioner of Alberta

Cross-Border Data Transfers

Your personal information is primarily stored and processed in Canada. Any international transfers comply with Canadian privacy laws and include appropriate safeguards.